Writing

Structured
Thinking.

Substack →Short-form on X →

Design knowledge is tribal. Finance formalized its knowledge decades ago with FIBO and ISO 20022. I write about what happens when you apply that rigor to design — and about the infrastructure I've founded along the way.

Published
In progress

  • Why I Built Nodus

    Build-in-Public

    Writing

  • Three Paths to Design Semantics

    Design Formalization

    Draft complete

  • What a $1B Acquisition Taught Me About Design Systems

    Career

    Planned

  • The Pendo Stack: Building an Analytics Practice from Zero

    AI-Native Practice

    Planned

  • Nodus in Practice: One Month of Agent Orchestration

    Build-in-Public

    Planned

Pillars

40%

Build-in-Public

30%

Design Formalization

20%

AI-Native Practice

10%

Career